Over 90% of visitors leave your SaaS website without converting.
Retargeting gives you a second (and third) chance to win them back—and ZgCodes makes the process simple, affordable, and localized for MENA markets.

Whether you're targeting Egypt, Saudi Arabia, or the UAE, retargeting keeps your brand in front of high-intent users.

1. What Are Retargeting Ads?

Retargeting (also known as remarketing) is a form of digital advertising that targets users who have previously:

Visited your website

Clicked your ads

Signed up but didn’t activate

Started checkout but didn’t finish

🧠 You're not starting from zero—you’re reminding warm leads why they showed interest.

2. Why Retargeting Works for SaaS in MENA

💡 Especially effective in the MENA region because:

SaaS is still new to many business owners

Decisions take longer due to team approval

Mobile users bounce faster but stay active on social

Retargeting builds familiarity, trust, and timing—all crucial for conversions.

3. Retargeting with ZgCodes: No Code Needed

ZgCodes allows you to:

Integrate Facebook Pixel and Google Ads tracking

Set up custom audiences based on page views or signup status

Trigger ads dynamically (e.g., trial expired, viewed pricing page)

🎯 Works out-of-the-box with your existing ZgCodes dashboard and tools.

4. Create Custom Campaigns by User Type

You can retarget:

Visitors who bounced from your homepage

Trial users who didn’t upgrade

Clients who viewed certain features but didn’t act

Cart abandoners on SaaS pricing pages

✏️ Tailor ad copy for each funnel stage: awareness, interest, or conversion.

5. Ads That Convert in MENA

Build retargeting ads that work in the region:

Use Arabic-language messaging

Highlight local currency (EGP, AED, SAR)

Mention regional clients or case studies

Offer urgency: “Last chance for Ramadan offer!”

🧲 Keep visuals clean, culturally familiar, and mobile-first.

6. Track and Optimize Performance

ZgCodes connects your campaign data to user actions, showing:

Cost-per-click (CPC) and conversion rate

Geo performance (Cairo vs. Riyadh)

Most effective creatives and audience segments

ROI per campaign

📈 Make data-backed decisions in real-time.

7. Combine Retargeting with Email and WhatsApp

Maximize results by:

Following up with a WhatsApp message after a retargeting click

Sending an email reminder after ad engagement

Creating multi-channel funnels for consistent nudges

🔁 ZgCodes syncs your messaging across platforms to avoid ad fatigue.

Conclusion

Retargeting ads help you stop losing interested customers. With ZgCodes, you can set up smart, localized retargeting campaigns that work—even if you’re not a marketing expert.

👉 Launch your first retargeting campaign with ZgCodes today and turn visitors into buyers.